Description of an ad

The movie ad is very attractive because it shows a simple, terrible, and dark photograph and red word in the title. The ad shows an attractive image: a hand in the screen like struggle something. Behind the screen we see an ashen-faced woman. In the background we can see nothing but all dark. The whole picture is very simple, because not so much colors in it. But the picture still looks horrible. Under the woman’s face we can see the grim name of the movie. The all picture shows a strange feel successfully. On the lower left, a red word looks like bleeding. The bloody word motivates people to watch curiously. What happen of the hand? What happen of the woman? Why the word looks bloody? This movie ad successfully captures the audiences' attention with simple but attractive ad.